Is Tom Cruise's 'Digger' Hollywood's Biggest Ever Flop?

Digger. Yeah. Uh, Anatomy of a Flop. It. is. >> Is it the biggest box office failure of. all time and why? >> And why? Yeah. Yes. Now, this is the um. Alejandro Inarito film that opened uh. this weekend starring Tom Cruz. It cost. I think it cost about $180 million. They're saying maybe 160, but I do not. believe it. Without marketing. Without. marketing. >> I know. Also, I I love it when you've. had a flop and and saying it didn't cost. 180 million. It was like I mean tops 160.

million. >> Yeah. Tops. >> Actually pretty cheap. >> It was Anyway, it has opened to 8. million North American box office. Uh. which regular viewers and listeners to. this podcast will know officially. categorizes it as a bomb. It is a bomb. This is bombed real hard. >> I mean it could be the biggest bomb of. all time. I'll go into some numbers. later. I sort of think it might be the. biggest bomb of all time. >> Yes. It's going to lose a ton of money. It's coming at a very difficult time in. a way because those two film chiefs that.

we've talked about before at Warers who. green lit this, Mike Duca and Pam Abdi, they are out um as part of remember they. had that great 2025 well they actually. had two great quarters in 2025 um with. all sorts of things like weapons and. sinners and one battle after another the. Minecraft movie various things like that. >> and we thought okay we've understood how. to reinvent Hollywood now. >> as part of um David Ellison remember. this is the Kendall Roy who's now got. Warner who used to run something called. Sky Dance about 15 minutes ago and now.

has both Paramount and Warner Brothers. Um, and they are out those two film. chiefs. It's not totally because of this. at all, but it's not great timing. Um, I. saw this film on Saturday morning. We. are going to talk about what happened. and there are many mysteries that we. don't know the answer to. >> But will you give us only because I've. been looking forward to it very much. Would you give us an insta marina review. of the film? >> It's so beautiful to look at, but it's. like a university play that somebody.

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power all the homes and businesses of. Birmingham, Leadeds, and Manchester. combined. A slightly more conventional. approach to generating power. >> What is it in terms of Okay, it is that. is a question in itself. Um, obviously. it stars Tom Cruz. It is a sort of. apocalyptic satirical eco, a black. comedy. Above all, Richard, it is an art. film. It is an art film that cost $180. million without marketing. It's high.

risk. It's big swing. Um, and obviously. it has not in any way paid off. Um, >> it had bad buzz. Um, Tom Cruz went as. all in as you're going to see him in. this day and age since 20 years ago. we. just had definitive proof that he is. insane. So they can he can be as much. outward as possible. Um there were all. sorts of kind of weird fan theories. I. think people understood immediately that. what they were seeing in the trailer. which sort of suggests that there's an. oil man um whose own actions cause a.

disaster and he must kind of get his. shovel in the ground to fix it. It is. not that. Um I don't want to go heavily. detail but unfortunately. >> there are there are huge twists which we. will not give away but. >> what I will say is that I think that the. story itself or the message itself is so. sort of crass and on the nose that they. constantly had to meterize it and in one. very significant way they completely met. it anyhow. So it had a sort of there was.

a sort of mystery to it. Um I think you. know I suppose what people might compare. it to is something like Francis Ford. Cobbler's Megalopouloolis which he paid. for himself. >> Yes. So the audience reaction it's a. bomb. The critical reaction as well. I. just paraphrase a few people here. Um. David Elliot called it a mega budget. Doctor Strange love riff so detached. from reality that it most believable. character is an animatronic oneeyed cat. Uh in the Globe they said they found it. loud, ugly, and blind to its own flaws. Uh Stephanie Zacharak in in time said it.

spends its runtime setting the audience. on its own genius. Uh and there's. another website which likened to Cruz's. look to Colonel Sanders. Fair to say. it's not been a good weekend for Digger. >> So this is probably most comparable to. another Warner's release Joker Fadada. which Joker the original Joker you know. grossed a billion. I would say it's. audience I'm not saying they're all in. sales but it was very popular with young. men. If you then want to make the. sequel, a musical starring Lady Gaga. Okay. So interested in your models for.

that. Anyway, that did very badly. I. don't think anyone thought in Hollywood. that this film was going to be the. savior of the town or the savior of. otterrorism or whatever it is. >> Yes, there there wasn't. I mean, there. could have been a year ago when you know. in production when people would have. gone, you know what, those guys are. doing something really special here like. something big is happening in Pinewood. with this movie. is actually shot here. I think they all worked out that this. probably wasn't going to work. So, so no. one was going, "Is it going to work?". >> I want to talk about that a bit later.

when we get into it. But I have to say. that. >> um Alejandro Initu is not one of those. big but butts in seats. people like Greta Gerwig or Christopher. Nolan or um Ryan Cougler or any of those. people. So, so probably Birdman and the. Revenant are probably the two big things. where he absolutely hit with. >> audiences. So, he can make a big. >> Birdman $17 million. Okay. And actually. has thematically or structurally there. are elements that are very similar to.

this. Okay. So, but it's well over 10. times the cost. >> Um they, you know, they as you say, they. shot it in Pinewood um entirely in Vista. Vision. To me, having seen it, it is an. insanely non-commercial film. you are. aware, even if the trailer is. misleading, which it deliberately is, >> that you are watching some kind of eco. satire. Now, >> I'm so sorry, but those are not neither. eco nor satire is going to get you to. where you need to be at the box office.

>> Yeah. >> And obviously, it has something in. common with Don't Look Up or Doctor. Strange, but Don't Look Up, you know, go. straight onto Netflix. By the way, Inuit's last film, Bard, that was a flop. really for Netflix. So I think there. were warning signs here having to. counterbalance all this. Those two film. chiefs Mike Duca and Pam Abdi did have. that run of success basically in Q2 and. Q3 of 2025 with those with a lot of. doesn't fit in a box films. Yes, Sinners.

does not fit in a box. Um weapons does. not particularly fit in a box or they. launch a new person in Zack Creger. One. battle after another, which by the way. does not make money at the box office, but does do quite pretty well and it's a. massive awards play. Exactly. And you. know, which this would be as well. >> Prestige is quite important. Prestige. actually has a monetary value in in. >> when you've had some big grossing other. things when your conjuring last right. has got half a billion and it cost. nothing really. So it you counterweight. those things and it would have made.

money by the time it got to the second. window or whatever. So it it wasn't that. big of a sort of disaster at all. theatrically at all. One. >> they were waiting they were waiting for. their big disaster. >> I Yeah. I I mean when I was watching. this I was thinking Jesus I wonder how. much oil it took to make this movie. because when you see a big production. and they shot for something like 6. months. >> Yeah. >> This is an eco disaster as well as a. cinematic disaster. >> Well that's up on the satellite. >> Yeah. Yeah. Yeah. Um so he is an event.

director in U2. That's so in terms of. how it got made, Mike and Pam, they were known for big. swing originals. They kind of said it. They have an incredible cast. I do. believe that I was saying to my husband. off when we got out, like they must have. gone home every night and said, "What. the hell are we making?". >> Do you think they did? What do you think. Tom Cruz and Inutu did? I bet the rest. of the cast are like, "Oh, yeah. >> He's he's a genius. It's Tom Cruz. They're going to get away with it, aren't they?

>> Maybe this is amazing. Well, maybe this. is amazing. >> Maybe this is actually Well, we've all. done things where we've been in studio. and thought it was brilliant and all. done things where we've been in the. studio and thought it was terrible and. neither of those things ever have any. impact at all on what what it actually. is. So, you can definitely go back to. your hotel in the evening and go I like. this is like one of the actors just. phoning home talking to the husband just. going yeah. >> I am enjoying it. I think it's it's. quite hard to see. Look, clearly he's.

got a vision of a. >> genius. He's a genius. He gets away with. it. So, what it's going to be. So, for. me, I'm some of it is going over my head. slightly and some of the shots and the. script I find slightly opaque, but you. know what? I'm going with it. Yeah, because. >> we all are. We all are. We're all going. in it cuz Tom is very intense at the. center of it. >> Tom thinks this is going to be huge. >> And who knows cinema like Mr. Tom Cruz? and he he's smarter than us. So, listen, I'm just going to get some room service,

get my head down, and uh pop out there. again next week. >> Richard, that I would read a full oral. history on every aspect about how this. got made, what it was like during the. making of it. >> Can I say about how it got made? By the. way, that I think is a positive thing. So, this will definitely, if it's not. the biggest flop of all time, it goes on. the list, right? alongside, you know, the Eddie Murphy thing, Adventures of. Pluto Nash, >> Cutthroat Island, John Carter, all these. big big movies that did nothing. >> This one. is an attempt to make, as you say,

Doctor Strange Love or Citizen Kane or. something like that. At least they're. not attempting just to make a feelood. movie and it fails and they lose $150. million. At least they're going, why. don't we make a standout. piece of cinema that's going to last. forever and we'll lose 150 million on. that and said, I'd almost rather this. was the flop. Like, this is a better. flop than the Marvels. You know, it's. better for the world that this is the. flop. I like. >> I disagree. I wonder whether when the.

Marvel fails, people are like, why don't. we just make some movies that cost 60. million and are really interesting. Whereas when this happens, everyone's. like, I tell you what, why don't we just. make some really commercial like why. don't we just make Days of Thunder 2, which we're going to get to. >> Yeah. Oh, I definitely think that the. impact of this is worse because it makes. it harder to make these movies. But I. think what hap, you know, I think that. the impetus for it was better. I think. as you say that Mike Compound had this. series of hit movies that came out of. nowhere. They liked working with O2s.

Hollywood is kind of going perhaps we. perhaps we can make one last great. movie. A movie that is just Hollywood. royalty where we throw all the money at. it. We film in the most beautiful way. possible. We do everything we've always. loved about cinema. We do all of that. stuff at the same time with the very. very best people. We get the very the. best director. We get the best film. star. The other cast is amazing. John. Goodman, Giz Armed, Burn Gorman. There's. all these brilliant actors. Her so they're thinking okay we are.

absolutely going to go for it and yeah. it absolutely failed but that's a better. failure I think as you say though I. think the impact is worse we'll get on. to what now happens in Hollywood and if. you are there'll be people to sitting on. kind of passion projects now who are. like oh great I'm going to wait I'm. going to wait another 5 years. >> right shall we go to a break. >> I would love. This episode is brought to you by our.

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group data 2023 to 2025. In terms of what happens with the film, they're trying to repurpose a line in. the film where Tom Cruz says, you know. what? those people. And they're. using that as a sort of to say we I we. all hate the critics, right? In the. advertising. >> We all knew this was going to happen. We. we expected this to happen. Make your. mind up for yourself. >> Look, I mean, the Odyssey is a big. swing, right? And the the Odyssey is a.

big swing and it's got a great cast and. it's a story that to some degree you. might say, "Hang on, how commercial is. that?". >> And and look at what it's done. Okay. >> I' I'd say it's less of a big swing than. Digger. >> Yeah. Yeah, it is less of a big swing. around both of those tables, you'd be. like, >> and in America, you've got to understand. that the eco message is not probably. going to get you enough. >> seats filled in the cinemas. I would say. that yeah, Tom Cruz said when he at the. LA premiere to Mike and Pam, you didn't. even take a breath when we brought you.

this film. I don't think you even turned. the page on it. You're just like, you're. in. Okay. So, I they haven't gone. because of this, but obviously this is a. sort of great miss. The other thing I'm. interested to know is how the meta. structure of this film evolved. In your. movie kept saying they've been thinking. about it for 10 years and it kept being. overtaken by reality presumably the sort. of eco message. >> I wonder whether it structure evolved. relatively late in the day. Um there are. so many credited writers and story.

consultants on this film. >> Usually it's usually a good sign. >> Usually a really great sign. There's a. lot here. I would love to know what. happened at internal screenings when. everyone presumably sat there going, "Okay, right, I'm think we're gonna get. away with this.". >> But again, the first internal screening. there must have been some of the people. must have gone, "Do you know what?" And. what if this is just like the best thing. we've ever seen? What if we are blown. away? What if this is just going to. transform everything? What if they write.

books about us in the future because of. the swing we took here? >> I mean, they will write books about it. Yeah, it's interesting that people are. trying to sort of rewrite the rewrite. because remember what happened with Mike. Duca and Pam Abdi? Everyone was like, "Oh, they're really bad at their jobs.". And then they're really, really bad. And. then suddenly those second two quarters. in the middle of 2025 happened and. everyone was like, >> "Oh, hang on a second. They're amazing.". And now people are always saying now. people I can see after this people. because it's such such a town of. vultures are saying, "Oh, hang on. All.

of those things were actually in. development before they turned up except. for sinners." But anyway, they had to. kind of return the copyright of that to. Ryan Cooler after a certain amount of. years. So, that wasn't a great deal. It's interesting what else has come out. this weekend and has done very very. well. >> Um, that a Colleen Hoover adaptation. Varity is top of the box office by a. million miles. This is, by the way, is. like the number five in the US box. office. Unbelievable. >> I mean, like below stuff that's. >> Resil. Yeah. Something like Resident. Evil is way above it. Um, and Varity.

This is This has got That's got Dakota. Johnson and Anne Hathaway. I mean, she's. having a year. Yeah. >> Um Josh Hart in it. >> It's an original. Um it's not, >> by the way, it's not a slam dunk every. time with Colleen Hoover. It ends with. us is Miles Away the most successful. People don't love the audience. I don't. think love Verity. I think it's a very. demanding audience. Colleen Hoover's. audience. >> Yes. It got a very low cinema score, which is the thing of everyone who comes. out gives it like ABC or something. I. think it's it's it's in the seas. By the. way, by the way, I think it's got the. same cinema score as Digger.

>> Yeah. Yeah. to put a Brazilic number on. it, it took 34 million versus 8 for. Digger and it cost way less. So, um, if. you get Colleen Hoover right, as they. did with It Ends With Us, although that. obviously has it other issues, >> then it is audience bait and it's a. movie that people want to see. I mean, I'll be honest with you, the next Tom. Cruz movie that we're probably going to. see out of this now combined studio is. going to be Days of Thunder 2 with Anne. Hathaway and Tom Cruz. >> People are going to want to see that.

And it was, you know, you we talked more. about when I I did an interview with. Sylvester Stallone last week. >> I know I haven't devoted so devastating. >> Listen to that. >> Um well, when that comes out, you'll. hear him talk about Taylor Sheridan's. audience and whether movies serve that. at all. But I would say that Days of. Thunder 2, you know, a film about. NASCAR, >> yeah, >> is more likely to be get different butts. in those seats as it were. But also if. you're Cruz, I mean listen, this did. badly, but a lot of his non-franchise.

things have not done well for a long. time. So his franchise things, Top Gun, uh Mission Impossible, hopefully Days of. Thunder, they've done well. But his, you. know, otherwise you've got Digger before. that, American Made, which didn't do. amazingly. The Mummy, which again was. critically panned and seen as a huge. flop, but made twice as much money as uh. Digger, uh the Jack Reacher movies. I. mean, it's it's it's been a while since. he's had a non-franchise film that's. done well. So you you can see. >> people want them to do well. You know, we all How many times have I sat here. saying, "Oh, you know, I loved him in.

Magnolia. He's not the lead in Mag. Magnolia, but you know, we want him to. go back and he's an amazing cinema actor. and we you just don't want him to go. back at this price point in this type of. a thing. It's just completely wrong.". >> By the way, sidebar, Magnolia had a. cinema score of C minus. So that goes to. show sometimes what audience. >> Yeah, they Exactly. It's interesting to, you know, as of Tuesday, as of when this. sort of podcast comes out, Paramount and. Warner Brothers are both going to have. been folded into Sky Dance, this kind of.

like. that has laden nonsense. >> Um, and the new film leads for that. company are going to be Paramount's. existing ones who are called Josh. Greenstein and Dana Goldberg. and they. do not have a reputation for making. films like this at all. >> Yeah. So, we're in an industry where. people constantly say you we must take. more risk. The key thing we have to take. risks. We have to do it. >> Now, this is sort of an example of you. should take a risk and you shouldn't.

take a risk. As in, I'm glad they went. for it. >> I wish they' said, you know, this is a. risk. Don't spend $180 million on it. If. if we say that at the in the final. analysis and this is back of the. envelope maths that this loses $200. million say you know which is a and. that's on a balance sheet somewhere in. Hollywood. Now look at um you know. obsession which came out at the start of. the uh the summer cost $750,000 made. over half a billion. We say, "Okay, with. that $200 million, we can make 226.

um obsessions, right? Let's say one in. 50 of them are smash hits." That would. make you that $200 million would turn. into $7.5 billion. So, if you want to. make one of these movies or if you want. to just make a load of movies like. Obsession, which by the way is a risk. cuz it's a young director and it's a, you know, it's a genre movie and all. that stuff. that $7.5 billion return on. your risk. But the way that Hollywood.

works, the way that TV works, the way. that everything works, there seem to be. different pots of money. Like, you know, you've got your main course stomach and. your dessert stomach in that you can be. absolutely full of main course and you. can have your pudding because it goes. into a different place. >> Companies like this treat huge amounts. of money in a very different way to. treat other amounts of money. It's like. the money is different. It's like it's. different currency. They go, "Oh, no, this 200 million." No, but this is a Tom. Cruz 200 million. You know, that. definitely isn't like 200 lots of 1. million. It's not it's just one lot of.

200 million. Uh and so they they they. would find it impossible to shell out. that on 200 things over here. They just. they just wouldn't be able to do it. And. it's always been the case in everything. It's much much much easier to get a TV. company or a movie company to write a. really big check than it is to get them. to write a small. >> So mad, isn't it? And you know what? But. it has actually destroyed I don't want. to say destroyed but it is like hobbled. the market completely. I was reading. last week that there are actually people. are now saying oh we must have things. like obsession but because they have.

spent so long not spending money on. stuff like that. There isn't actually. any product caught it by some sort of. terrible name. There aren't the scripts. out there because people have just. stopped trying to do all this. They're. working on TV shows. >> I mean you remember when Oasis got big. you remember the the 10 years of Brit. pop also rans who had number seven hits. >> that's what we got for the for the next. 5 years. >> people are scrambling to write this. stuff because they haven't been writing. they haven't even bothered doing it at. spec scripts like that because there was. no market for them and now there is this. sudden like okay we've got to have these.

things but you saw um when American. fiction um won at uh the Oscars. Jefferson stood up and said why don't we. make lots of movies for $20 million. And now it's why don't we make 200 uh. movies of $1 million. >> But we we keep not doing that. I don't. think Thunder 2 is probably going to be. a banker. But we can say that about a. lot of things. Yeah. >> Um but they will spend a lot of money on. that. >> Yeah. Final word on Digger because I.

said this huge flop and that's the. narrative around it. Is there a world in. which it gets reappraised in the future. and is seen as one of the great works? >> Yeah, it's beautiful. I mean you know. look people go and say I love Heaven's. Gate and things like that. Heaven's Gate. famously the movie that collapsed um a. studio and um I think also a genre the. the western and also an entire era New. Hollywood which was all those guys. coming through. So that that was a real. blast radius that movie. Um but Michael.

Chimino directed it. But yes I some. people have gone back and said I you. know I absolutely love Heavensgate. you. you can think it's sort of to me I think. the message is so on the nose and so. crass as I say I think it's like a. university play it looks beautiful but. it's like a university play that as. someone has sort of blown a fortune on. and I don't I think it's difficult with. something where the message is that I. mean the message of Doctor Strange love. >> is quite. >> on the nose. >> you know and crass and funny but it's so.

funny and the performances are so. brilliant and it's so kind of surreal. that they get you know they completely. get away with it also like yeah of. course it does and and by the way that. was the originator so once you see. something that comes a long time after. and owes bits to it. >> but I know cuz the the reviews have been. almost you know have been consistently. bad across the board but I did I read I. read a very good review as in a review. that said it was very good and the. review I thought was very good by. Nicholas Barber on on the BBC who who. who loved it and said do you know what.

that's the thing about Tom Cruz if he. does something if he does Mission. Impossible then my god he's doing his. own stunt off the bottom of a. helicopter. If he's going to do a mental. big swing for the fences, absurd satire, he will do it at 100 mph. And he really. has done it here. And so, you know, >> you can't fool him. I mean, I think the. script is a fiasco. However many people. are involved in it. It really is. >> I mean, I'll say this. Anyone who's. listening to this who hasn't seen it. will be sitting here now going, "It sort.

of feels like I should probably go and. see this." What would you say to them? Well, I I I always go and see things. that are a big part, as you know. I like. to go and see things that are big part. of the culture, however sort of, you. know, stupid or whatever. That's why I'm. there at 9:30 in the morning watching. the Minecraft movie. It's certainly not. cuz I thought that was a sort of. artistic triumph, but I want to see. what's big, what flops, what just. anything. I mean, and and it's. interesting to see and, you know, to. look at it is incredibly beautiful. >> and it's a signpost to what's next. >> Yeah, >> always.

>> For sure. >> Yeah. Any recommendations this week? I. will recommend East of Eden on Netflix. It's obviously it's an adaptation of the. Steinbeck novel. Therefore, it is a. limited series if you want something to. get into for a bit but not forever. And. just the performance of Florence Pew is. brilliant. She is phenomenal. Absolutely. phenomenal. It's just a real. masterclass. >> Yes, it's it's one of those ones that's. made me read the book. So, I'm reading. the book before before I finish it. because everyone says it's one of the. best books of all time and it's one of. those ones when people say it's one of.

the best and it actually is one of the. best. So, um, I'm going to recommend, uh, because I was away, uh, I wanted to. listen to something English. So, I. listened to a podcast called London. Revisited. It's from the London Review. of Books in their Close Readings, um, series, and it's literally the entire. history of London. So, the first. episode, for example, is when is there. like the first evidence that anybody was. in London at all? when and you know they. have archaeologists and all sorts of. people on this just talking about how a. city that major can develop, what it.

develops from just from the very very. tiniest tiniest, you know, speck of a. military camp, you know, up to it sort. of getting bigger and bigger and bigger. and how it gets bigger, why it gets. bigger. It's really really really cool. I absolutely loved it. London Revisited. is the London Review of Books Close. Readings series. >> How cool. We've basically got an episode. every single day this week because we'll. be back tomorrow with the next episode. >> Right. Taylor the swift. >> Yeah, exactly. We are. >> If you're brilliant, you don't have to. >> Yeah, we are back tomorrow with um the.

next episode in the Big Brother series. behind the scenes which brilliant for. members um with Tim Hanks and Kate Lo is. absolutely terrific. So I they're so. interesting. I I don't have to. contribute at all really. Um, and then. on Thursday with a Q&A, but also we are. I think we should just go to an extra. reaction episode for each. >> traitor celebrity episode. >> People went crazy for people crazy for. the first one. >> Mainly because I wasn't on it. >> Yeah. >> Well, this time you are going to be on. it. >> Definitely sure you want me. >> Yeah. I want you so much. You know I do.

I had to keep referring to that you was. my Richard. >> so that it was clear which Richard I was. talking about. So there's a Richard who. behaves in a certain way and then there. is my Richard who is controlled and. strategic. So yes that we're going to do. a reaction episode to both uh Thursday's. episode and Friday's episode to. celebrity traitors. >> So they'll be released right after the. end of the uh transmission. >> Yes. >> Yeah. >> Very good. Okay. On that note, >> that's exciting though, isn't it? >> It's fun. Right. We've got to do it. >> I listen those Celebrity Traers reaction. episodes. I I I adore them. It combines.

all of my favorite things all all in. one. >> Me too. All right. See you tomorrow. >> See you tomorrow. Heat.